Marketing for accountants

Less Chasing. More Time for the Work Clients Pay For

Your team is stretched and hiring is hard. We automate the work that consumes staff time, like intake, document requests and client updates, and keep your marketing running in the background, including during busy season.

The friction

70%

Tax firms with no generative AI policy · Thomson Reuters, 2025

Time spent chasing is time not spent advising

Missing documents, repeat reminders and onboarding paperwork eat hours every week. Marketing stops entirely from January to April. And your staff are already experimenting with AI, often without written rules. In Thomson Reuters' 2025 survey, 70% of tax firm respondents reported no policy governing generative AI use.

What we build

What we build for Accounting Firms

Document request sequences

Reminders that go out on schedule, so staff stop chasing the same client three times.

Client intake and onboarding

A consistent path from first inquiry to signed engagement, with the right forms at the right time.

Client update newsletter

A monthly update on tax and business changes, drafted for partner review.

Off-season content

Content that keeps you visible from May to December and attracts the work you want more of.

Review requests

Asked at the right moment, after a successful engagement.

AI Policy and Setup

A written AI policy, approved tools and training for your team.

Measurement

How we measure

Hours saved on admin, qualified consultations and revenue by service line.
We define the targets with your partners before work begins.

  • Hours saved on admin
  • Qualified consultations
  • Revenue by service line
Compliance

Built to your standards

Technical tax and accounting content is approved by a partner before it's published.
Client financial information never goes into public AI tools.

Firm rules · Day one
Partner approves technical content
Client financials out of public AI
Written AI policy
Proof

Proven in financial services. Built for accounting firms.

The best practices behind these systems hold across financial services. Here's how they performed for financial services clients, and how the same system works for an accounting firm.

Proven with · Non-QM wholesale lender

Broker nurture

Across 21,275 broker nurture emails in 2026, open rates averaged 52.8% and click rates 5.2%, against Mailchimp's Business and Finance averages of 31.4% and 2.8%.

For your firm

Client update newsletter

A monthly send with separate follow-up for clients who open and click, so partners know who's ready for an advisory conversation.

Proven with · Multifamily investor

Daily market news feed

Over 4 weeks, posts from the feed earned 3x the average engagement of the investor's other LinkedIn posts.

For your firm

Off-season content

Posts on tax and business news drafted on a schedule for partner approval, so you stay visible from May to December.

Results come from lending and investor clients. Results depend on the firm, the audience and the market.

Questions

What firm partners ask

How can a small CPA firm use AI and automation?

The fastest return comes from automating client intake, document requests, reminders and regular client update emails. These reduce admin time during busy season and keep clients engaged the rest of the year.

Can accountants put client data into ChatGPT?

Not into public tools. Client financial information needs an approved, secured environment, and a written AI policy should say which tools and data are allowed.

How do I attract advisory clients instead of tax-only work?

Be specific about the advisory work you want, publish useful content around those clients' questions and ask existing clients and referral partners for introductions to that profile.

Free AI Visibility Snapshot

Get time back before next busy season

We'll ask AI tools the questions business owners ask about accountants in your area, show you who comes up and recommend the three fixes we'd make first. Within 24 hours.